The roots of DenizBank Financial services Group go back to 1997 when DenizBank was acquired by Zorlu Holding from the Privatization Administration as a banking license. The bank was further acquired in October 2006 by Dexia, a leading financial group in Europe. Having operated under Dexia umbrella for 6 years, DenizBank continues its activites under the roof of Sberbank as from 28 September 2012, the biggest bank in Russia. As of July 1st, 2013; Consumer Banking portfolio of Citi Turkey with more than 600 thousand customers and nearly 1400 employees were transferred to DenizBank.
Following privatization in 1997, parallel to its new corporate identity, the bank implemented a “revitalization” program that encompassed recruitments and new branch openings. These initiatives were undertaken in line with a five-year strategic plan; subsequently, all objectives in the plan were accomplished. This growth was supported by the acquisition of some of the branches that were transferred to the Savings Deposit Insurance Fund and the acquisition of Tarişbank by the Group at the end of 2002. In order to complement its existing banking products and services, DenizBank also acquired factoring, leasing, investment and asset management companies as well as banks in Austria and Russia. Thanks to the support of its solid capital base and financial strength as well as its innovative approach and agile way of working, DenizBank reinforced its existing market position in a very short time.
In addition to DenizBank, DenizBank Financial Services Group (“the Group”) consists of five domestic, three international financial subsidiaries, six domestic non-financial subsidiaries, and a branch in Bahrain. Deniz Investment Securities, Deniz Real Estate Investment Trust, DenizPortfolio Management, DenizLeasing, DenizFactoring, Intertech, DenizKültür, Ekspres Bilgi İşlem ve Ticaret, Deniz Kartlı Ödeme Sistemleri, Açık Deniz Radyo-TV and Bantaş are the group’s domestic subsidiaries while Eurodeniz, DenizBank AG and DenizBank Moscow are its international subsidiaries.
The primary segments the Group focuses on are retail customers, small and medium-size enterprises, exporters, public and project finance and commercial and corporate clients. The Group also operates in niche markets such as agriculture, energy, tourism, education, healthcare services, infrastructure and maritime. The Group operates in European Union countries through its Vienna-based subsidiary DenizBank AG. CJSC DenizBank Moscow provides services to customers engaged in commerce with Russia and serves a variety of their financial requirements.
DenizBank Financial Services Group consolidated its operations along with financial control and accounting functions at the head office and transformed DenizBank branches into marketing centers, allowing the Bank to keep the number of employees at the optimum level while increasing operational efficiency.
The Group possesses a service network that reaches all segments of the society throughout Turkey. In addition to the 711 domestic DenizBank branches, including one in Bahrain, DenizBank AG have 43 branches in total. In addition, thanks to its Alternative Distribution Channels, DenizBank enables both individual and corporate customers all over the world to carry out financial transactions over the internet.